The Green Police [Updated Again]
Feb 7th, 2010 by Micah Tillman | 3 Comments |
This Superbowl commercial wasn’t funny.
It was scary.
When it’s coming, and you know it’s coming, it’s not funny. It’s frightening.
(It would be like making a campy zombie movie in Hollywood while real live [I mean, undead] zombies were invading America via the East Coast, and had just overrun New York City or something.)
[UPDATE (02/08/10, 12:42pm): Note David Roberts' take on the add over at Grist. He's right about one thing: what the add says is that the Green Police are correct, and here's a way to cooperate with them -- buy an Audi. And that just makes the add even more frightening. Furthermore, it's an attempted satire that actually agrees with what it's satirizing (i.e., it's deeply confused and frightening.) (h/t Drudge)]
[UPDATE 2 (02/09/10; 1:48pm]: Note Jackson West’s take on San Fran Mayor Gavin Newsom’s reaction to the commercial. And, according to Mr. West, we have Venables Bell & Partners to thank for the horribly confused and frightening Audi advert. The zombie invasion is happening on the West Coast, evidently, not the East Coast, and has overrun San Francisco, not New York. (h/t Drudge again)]

Yeah, I was thinking “yikes” during this one. ;)
Yeah, I hated that one. The message was “Going green is Evil. Go green!”
Amanda–
I know, right!? I wanted it to be funny, but I kept cringing.
Adam–
*laugh* Excellent analysis, succinctly put. That’s a 10.